congress-sponsorship-sponsorships-28.html
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target group. before contacting potential
sponsor
s, it is important that you have a predetermined basis for cooperation with
sponsor
s. what are you willing to put your name to? who will you say no thanks to working with on grounds of discrepancies with the host?s values and those of the con- gress? it is also important that everyone in the
congress
organisation wholeheartedly applauds the
sponsor
ship
.
sponsor
ship check list ? plan the
sponsor
ship process carefully. prepare a
sponsor
ship policy and strategy. ? approach
sponsor
s in good time so that the
sponsor
has time to exploit the full market value of the
sponsor
ship. ? developing
sponsor
ship work. relevant companies can become involved in devel- oping
sponsor
ship. ? written
sponsor
ship agreement, inclu- ding a description of the services to be delivered by the
congress
and those to be provided by the
sponsor
. ? exhibition of the company?s products. ? transportation, social events, products for use at the
congress
. ? cooperation on sustainability, social re- sponsibility, etc. ?
sponsor
packages. ?
sponsor
care. ? continuous fl ow of information via newsletters, information meetings and the social media. ?
sponsor
events. ? assessment. ideas for selling
sponsor
ships ? exposure on id cards, badges and key rings. ? company visits as items in the
congress
programme. ? an item in the
congress
programme presented in association with a relevant
sponsor
. ? logo on invitations, signs, banners, websi- te, etc. ?
congress
bag, print with
sponsor
?s name, containing
sponsor
?s materials. ? display or product samples at the
congress
and in conference rooms. ? off er of a booth or other exhibition. ? welcome reception could be held in associ- ation with a relevant
sponsor
. ? welcome reception at the town hall could be
sponsor
ed by the town ? with the mayor in attendance. ? meals, water, other catering. ? buses and cars as transport for delegates. ? giveaways, e.g. pens, writing pads, etc. before during after 29
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