webproof-production-ads-2.html
Whitepaper_LEAN_gb
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3 / 9 white paper webproof.com traditionally,
ads
were then manually reviewed (validat- ed), where an employee assessed whether to put the ad through acrobat or pitstop, and checked it for many things. typically, each of these creative employees applied their own standard, which led to different results. 2. material validation pdf-file continue to editorial system pc with various tools for manual processing of pdf files ..\archive share: webflow when preflight is ok - the ad continues automatically in flow share:
ads
save the validated pdf ..\ready
ads
..\proof
ads
..\manuel
fix
.\output_wp ..\manuel
fix
.\back_to_wp manuel
fix
status
code changed to the original pdf file is moved to ..\manuel_
fix
\output_wp
fix
ps
fix
b/w
status
code changed to al content in the file is converted to grayscale with icc profile isonewspaper26v4_gr.icc and adjusted to pdf/x-1a: newspaper
ads
_1v3
fix
cmyk
status
code changed to rgb images in the file is converted to cmyk with icc profile isonewspaper26v4.icc and the rest adjusted to pdf/x-1a: newspaper
ads
_1v3
fix
b/w
fix
cmyk pf error pf ok
fix
ps
status
code changed to the file is convertet to ps and back to pdf. this will repair most transparency no
fix
status
code changed to original pdf file directly moved further into the flow without changes. note - with errors and omissions asura preflight regarding to pdf/x-1a:newspaper
ads
_1v3 if preflight fails - you have to change the
status
of your ad in the flow pf error the pdf ad was now placed in a workflow which includes asura, a high-end preflight tool from onevision. asura validated through a closed profile by industry standard ghent workgroup (gwg) pdf/x-1a : newspaper
ads
_1v3 standard. if the ad complied with the standard, it would be uploaded to webproof, named as preflight ok, and moved to the editorial system for placement on the pages of the respective newspapers. no person touches the ad, from the moment the customer has sent the ad until it is in the editorials for placement on the page. if the ad shows an error in the preflight validation, will the employees again check the ad? no, a team member will automatically be notified about the
ads
he has to take care of, with a
status
code on the ad showing the type of error. then he can open an auto- matically attached preflight report in webproof. then there are 5 options: 1. change the
status
to no
fix
if it is a trivial problem, such as a small logo lacking resolution, with the result that the ad is automatically moved to the editorial. 2. select auto
fix
color, whereby rgb images auto
fix
to cmyk, if the resolution is far too high, the fonts are not embedded or colors need adjusting to meet ghent pdf/x-1a : newspaper
ads
_1v3 stand- ard. since the ad will then be validated, this gives assurance that nothing can go wrong. 3. in auto
fix
bw, the ad auto
fix
es to greyscale with the icc profile, according to the newspaper standard. 4. in addition, the
status
auto
fix
ps is placed when there is transparency or layers involved; the ad is sent through acrobat and saved as a postscript file, then distilled to a pdf. the ad is then sent again through validation--this process solves the problem. one can simply click on the log without having to download the program. 5. finally, manual
fix
can be used if errors do not fall under the other categories and can only be
fix
ed manually, or if it is impossible to obtain customer confirmation on whether you or he will
fix
the error. these procedures run on all
ads
received as finished ma- terial, as evidenced through the danish ritzau medianet. this process optimization has saved greatly. while ten people previously handled these processes, today only two part-time workers handle 10,000 to 20,000
ads
per month, while creditnotes are reduced to almost zero. these procedures have increased quality. similarly, the turnaround time is significantly reduced, which is impor- tant for deadlines. 3. ad production and collection of part materials but what about all the
ads
that the newspaper pro- duces in the production department? the company used a lot of resources. there were even more potential savings here, along with more problems to be solved. ad consultants were presented with the most outrageous material from a customer visit. it might be a layout on a napkin or even a logo cut out of a plastic bag. the sales people could also send material to a specific designer that might not be there that day, which increased deadline stress. all that took a lot of time and there were not much money left from the sale of such an ad. 1. it was decided to collect all the part materials for one ad in a
fix
ed structure, which included a way to track the location of every part material. the design- er would not bother with usb memory sticks, cds, downlo
ads
from various shared drives or different mailboxes, etc., but could directly start the prepara- tion of the ad. 2. a unique specific folder structure was established, where all the material for each ad was filed under a unique ad number. however, many people had to manually load all this material into these folders. we wanted to automate this step.
indd-materials-webproof-4.html
