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DTU Olie og Gas
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scientific discussions at the poster session. photo: mikal schlosser debates and net
work
during breaks. photo mikael schlosser 33 dhrtc 2016 co-creation - highlights from the panel discussion henrik tirsgaard, head of technology & innovation at maersk oil: ?for duc and maersk, this cooperation means that we have a great opportunity to evolve towards a more open system where we share our chal- lenges in exchange for a greater and more focussed engagement from the universities. it is no small challenge to get
industry
and the five universities to
work
effectively together. for it to succeed there has to be an underlying belief that it will
work
and that we can trust each other?s motives. we must focus less on optimising own interests and more on the common interest in ensuring that this cooperation bears fruit and dhrtc can evolve over many years to come. dhrtc has found a good way of organizing the
work
with the focus of the demo models on specific challenges and
solutions
. all the demo models are attractive for
industry
, and the individual
work
packages under each model are interesting for the researchers.? colette cohen, ceo at the oil & gas technology centre, uk: ?it is important for us to create the right culture for innovation to succeed. so far, our
industry
has mainly evolved out of necessity. we tend not to introduce new technologies because they are interesting, exciting or transformational. we do so when we have an urgent need. ?ere are many
solutions
that could have been imple- mented earlier, but when the oil price was high our focus was elsewhere. now, in this period of lower oil prices, technology is essential to im- proving efficiency and we must
work
together to find the best
solutions
.? ole ringdal, ceo at the international research institute of stavanger (iris): ??e
industry
needs application-oriented
solutions
, patents, and commercialization. ?e researchers are focusing on citations, quality evaluations, and peer reviews. you need to ensure that academia is able to live up to high academic standards. you cannot force a professor to cooperate on some- thing he or she does not find interesting.? peter van giessel, venture principal, shell technology ventures: ?at shell, we spend a billion dollars a year on re- search and innovation. we are
work
ing together to attract talents, to bring new ideas on board, and to obtain knowledge that can help us decide what we should focus on in our development. however, we don?t believe there is a natural flow from the universities to
industry
in the form of useful
solutions
. in addition, the process is too long, o?en decades.?
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