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Gonge Katalog ENG 2016/2017
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in 1991, jørgen
gonge
sold off the part of the business supplying danish ins tu ons to concentrate on exports. the company con nued to grow and, as jørgen decided to prepare for his re rement, his son henrik gonge took up the posi on of general manager in 2001. henrik had grown up listening to his parents talking about the products
while he himself played with them, and this founda on, together with a doctorate in psychology, was to inspire his further development of the brand. a natural merger gonge has become an important global brand on the ins tu onal market. its product range has increasingly focused on helping children develop their motor skills, and gonge is well known for products that make children move while playing. winther was another important danish brand in this market, and the two companies were a perfect match. they were both family owned, shared the same values, and they both had product ranges which offered ?learning
by moving?. the match led to gonge moving its headquarters from brabrand, near aarhus, to the winther headquarters in them, near silkeborg. educa onal products for crea ve learning play as a mechanism for learning has been a key inspira on for gonge and, over the years, the company has developed a philosophy of ?crea ve learning? through physical ac vity. gonge develops products where func on, quality and design go hand in hand. more than that, gonge products aim to s mulate the physical, cogni ve and social development of children. every product is designed to be flexible to the needs of the individual child, allowing it to be used in various ways depending on their func onal level and motor skills. 77
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